For immediate release
L’ANCÊTRE ORGANIC FONDUE
FINALIST FOR THE CCCD CANADIAN NEW PRODUCT AWARD
Bécancour, April 8, 2021 – Another pan-Canadian recognition has been added today for the organic and lactose-free cheese and beer fondue from Fromagerie L’Ancêtre in Bécancour. After receiving the SIAL Innovation Award in the Organic category in 2020, the product is now a finalist for the Retail Council of Canada « Grand Prix New Product Awards » in the Retail Packaged Products category. Pascal Désilets, President and CEO of L’Ancêtre Cheese Factory, was delighted to receive this news from the organization whose mission is to defend the interests of retailers in Canada through effective representation, communication and education.
« We were already delighted with the public interest and recognition received to date for our Organic Cheese and Beer Fondue launched in 2020. This news today brings great pride to our work teams who have worked rigorously to develop our Organic Swiss and Aged Cheddar into this high-quality product. This is another opportunity for us to highlight all the qualities of organic dairy products processed right here in Quebec in collaboration with 1001 Fondues and Le Naufrageur Microbrewery in Gaspésie ». This was Pascal Désilets’ response to this landmark announcement for the organic sector.
About L’Ancêtre Cheese Factory
Since the company was founded, L’Ancêtre dairy products have been distinguished by their composition of top-quality ingredients and their unique taste. Initially born from the common desire of 10 dairy producers to create organic products, L’Ancêtre has become not only the largest processor of organic butter and cheese in the country, but also a Quebec flagship. It is present from coast to coast and through its mission and values, it offers consumers; Every bite is a better world. It has received numerous awards including the SIAL Innovation 2020 Organic Award and is now a finalist for the Retail Council of Canada’s Canadian Grand Prix of New Products. The winners of the 28th Annual Canadian Grand Prix New Product Awards will be announced on June 3, 2021, during a virtual gala.
For more information: fromagerieancetre.com
Sophie Labarre, Customer Service and Marketing Manager
819 233-9157 poste 227